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Experience designer based in Germany đź’›

I help startups 🚀, small teams 🤝, and purpose-driven brands 🌱 design usable, strategic, and human-centered brand and digital experiences.

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What I do

Purposeful design. Strategic thinking. Tools that support your vision – never replace it.

🧡 Brand Strategy & Visual Identity – Crafting a brand that feels aligned, clear, and human

đź’» User-Centered Website Design – Designing intuitive digital spaces that guide, connect, and convert 


✨ Visual Systems for Ethical Marketing – Templates & assets that save you time while staying on-brand 


🤖Gentle Tech Integration – Smart tools used with intention

Who I help

You’re in the right place if…

🌱 You’re building something meaningful and want it to look and feel that way

🌀 You value intention over trends


🌍 You want your digital presence to be simple, soulful, and scalable


🤍 You’re curious about using modern tools without losing your personal touch

Design that starts with Strategy

Every project is different, but my approach is always thoughtful, collaborative, and rooted in strategy.
I bring structure to messy ideas, and make sure every brand or product I design is intuitive, meaningful, and built to grow.

🔍 Discover

We start with conversations, goals, and understanding your users and the heart of your brand or product.

🧭 Define

Together, we define your message, brand positioning, UX architecture, and key features or flows.

✏️ Design

This is where brand identity and UX/UI come to life – visually, functionally, and with consistency.

📦 Deliver

You’ll receive clear design assets, documentation, and guidance – built to scale, and built to last.

Case studies

A few selected projects from the last few years – from complete brand systems to UX and interface design.
Each one shaped with strategy, clarity, and usability at the core.

Improving efficiency in bioprocessing software​

This biotech platform needed clean, intuitive interfaces – built for minds focused on data, research, and precision.

UX Design
UI Design
User Research
Biotech
Usability Testing
Design System
Design Thinking
The challenge of designing for science
Simplifying complexity in the world of finance

I worked on transforming internal systems into smoother, clearer tools for teams working across continents and regulations.

UX Design UI Design User research Fintech Usability Testing Agile
See how I approached clarity in fintech
CNZD
Designing for advocacy, awareness, and real change
From a national alert system to campaigns for child safety, this project let me explore the full spectrum of branding and UX in a deeply human way.

Branding
Marketing
User Research
Social Impact
Web & Graphic design
Explore how design can support a cause
Try The CBD
A brand and shop refresh built around trust
We rebuilt everything – from the visual identity to the full user journey – creating a wellness experience that feels as calm as the product promises.

Branding
Web design
User research
E-mail design
Package design
Take a look at the full transformation
See mroe projects

Let’s build something with Intention

Hey, I’m Dunja 👋


A Brand & UX Designer blending strategy, intuition, and ethical tech to help changemakers grow 🌱

 

With 10+ years of experience in design & marketing, I support small teams and soulful startups in creating aligned, user-friendly brand experiences 🤍

 

đź“Ť Based in Germany

🌍 Working worldwide 

More about me
Hi - thats me :)

What People say when I’m Not in the Room

Dunja is a highly organized professional. Her numerous technical skills and can do attitude come very handy during the problem analysis and solution implementation phase.
Valentin Popovic - Automotive developer
Valentin Popović
Senior Automotive Software Engineer
Dunja is a person of directness and ambition. She is highly motivated and capable of achieving what she sets
her mind to.
Ruzica Radovic - Psychologist in CNZD
Ružica Radović
Master Psychologist
Dunja was extremely reliable and always demonstrated a working style characterized by very careful planning and a systematic approach. She always impressed with qualitatively and quantitatively excellent results.
David Frank
VP of Development & Production