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Driving Impactful Initiatives with CNZD

Visual design – Marketing coordination  – Content strategies

Company

Center for missing and mistreated children (CNZD)

Year

2018 – 2023

Role

Visual designer and marketing consultant – Volunteering position

Background

CNZD (Center for missing and exploited children) is a non-profit organization based in Serbia that is focused on different problems surrounding children’s safety in the real and digital world.

As a consultant for CNZD (Center for Missing and Exploited Children), I contributed to several impactful initiatives aimed at enhancing child safety in both the real and digital worlds. These projects included the implementation of the “Pronađi me” system, the advocacy for lifelong imprisonment for severe child abuse cases, and the creation of the Net Patrol website for reporting dangerous online content.

Amber Alert - Pronađi Me​

The “Pronađi me” system, Serbia’s adaptation of the Amber Alert, was designed to mobilize the public rapidly in cases of child abduction. The system leverages media interruptions, SMS alerts, and digital displays in public spaces to disseminate information about missing children quickly. The system’s development was a significant step towards improving child safety and was the first of its kind in the region

Amber Alert system Serbia
Net patrola web site

Net Patrol Website​

The Net Patrol website was developed as a platform for reporting harmful and dangerous online content, enhancing digital safety for children. This initiative provided a user-friendly interface for the public to report suspicious activities, contributing to a safer online environment.

Lifelong Imprisonment for Severe Child Abuse​

Another critical initiative was advocating for lifelong imprisonment for perpetrators of severe child abuse. This legislative push aimed to provide harsher penalties for the most grievous offenses, thereby acting as a deterrent and ensuring justice for victims. The campaign successfully raised awareness and garnered support for more stringent legal measures.

Voice of an Angel Festival​

 This festival focused on raising awareness about child safety through music and arts, drawing significant media coverage and community participation. It served as a vibrant platform for spreading CNZD’s message and engaging with a broad audience​.

Conclusion

These initiatives collectively enhanced public awareness, improved legal frameworks, and provided tools for community engagement and digital safety. The collaborative efforts with CNZD have made significant strides in protecting children and promoting a safer society in Serbia.

Legacy of Impact

As a silent consultant, I am privileged to witness CNZD’s ongoing commitment to positive change. While my role may have changed, my belief in the organization’s mission remains steadfast. CNZD’s tireless dedication to making a difference in children’s lives serves as a testament to the enduring legacy we’ve built together.

Acknowledgments

I am deeply grateful for the collaborative efforts of everyone at the Foundation, whose dedication and passion have driven these impactful initiatives forward. Together, we have made significant strides in creating positive change and promoting a safer, more inclusive society.