Hi - it's me - Dunja!
Iโm a experience designer from Serbia, currently based in Germany. I started my journey in graphic design, where I first fell in love with visual clarity and layout. Over time, I got curious about how people interact with design, not just how it looks. I taught myself web design, transitioned into UI, and eventually into full UX. Along the way, I studied marketing, which helped me understand not just users, but the goals behind every project.
Now, I bring all of that together. I work with small teams, startups, and purpose-driven brands to create experiences that feel intentional, usable, and aligned – across brand, product, and content.




When Iโm not designing
I spend a lot of time in nature. Hiking, exploring, learning from the way things are built – slowly, beautifully, without shortcuts. I care about details, systems, and making space for ideas to grow.
Things I love ๐
๐ถ My dog๐ My husband
๐ Good books
๐บ Binging crime shows
๐จ Painting when no oneโs watching
๐ผ Work Experience
Freelance Brand & Experience Designer
@ux_dunja
Aug 2012 – Present
Designing digital experiences and brand systems for startups, wellness brands, and purpose-driven teams. I focus on creating websites, visual identities, and marketing assets that are clear, usable, and aligned with business goals – combining UX thinking with brand strategy.
UX/UI Designer
SBI / AQUILA BIOLABS
Oct 2021 – Mar 2024
Brand Experience Designer
TryTheCBD
Dec 2019 – Aug 2021
Spearheaded a comprehensive brand and web redesign, resulting in increased user retention and sales.
UX/UI Designer
Jiway S.A.
Feb 2018 – Apr 2019
Led UX/UI design initiatives, enhancing user engagement and streamlining digital interfaces.
๐ค Volunteer Experience
Germany Country Manager
Interaction Design Foundation (IxDF)
March 2025 – Present
Marketing, communications and UX specialist
Neutrinos IT Association
May 2013 – Present
Design and marketing coordinator
Center for missing and mistreated children
June 2019 – July 2023
Full-service design for national awareness platforms, including branding, UX, and website design.
๐ Certificates
UX courses
Completed courses in UX management, design thinking, user research, UI patterns, human-computer interaction, and Gestalt psychology for web design.
The One-Person UX Team
Practical strategies and workflows for managing end-to-end design as a solo designer – from research to delivery.
๐ Education
Bachelor's degree in Public relations, marketing and social medias
Mar 2021 – Mar 2024
Graphic design technician
Sep 2008 – May 2012
๐ Books that helped me along the way





